The hype began on Facebook when almost everyone joined in to support Conan O’Brien by being a part of the I’m With COCO campaign. Looks like what started in the virtual sphere by real people is coming out into the real world as people organized rallies in New York, Seattle, Los Angeles and Chicago. The fans are rallying in to support the Tonight Show, perhaps they realized that a massive Facebook Page isn’t going to get any good out.

The major showdown is taking place right where the show was hosted in L.A. and the pack is lead by Steven Ho, who was also the first guest on the show. The word has really got out into the real world after it has amassed more than 300,000 fans on Facebook. The numbers for the events include over 1,600 guests who have confirmed their attendance for LA while another 1,000 might join in Chicago.

That makes it the first large event on Facebook or to put it more correctly the first Rally for a cause in the real world after being seeded on Facebook. You can already see that Facebook is no more just about having rallies or groups functioning within the realms of the Web, rather users consider everything on the platform to be very real and to be serious about. While I bet this wouldn’t really help Conan with his job, but it will lift his spirit up to see how his fans are there to support him.

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