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Zadby is an online marketplace where you can connect with freelance video producers in order to bring innovation to their product placement for sites like Youtube, MySpace etc.
Product placement is indeed a profitable business, it costs around millions or even billions of dollars per year. Usually product placement is visible in TV shows or in movies.
Zadby provide tools to help out the creation, posting, tracking and online payment processes. It keep trackbacks and do pre-screening so that the freelancers may get their commission properly.
Anyone can sign-up and start posting their videos. Joke, inappropriate and irrelevant videos are not welcome here which makes this website specific to professionals.
Once registered, the freelancer/producer can also access commissioned projects from companies.
A term called Brand is used at Zadby platform which can be any product, a company or any entity. Each brand can define single or multiple campaigns. Under each campaign, commissions are defined. Commissions actually define the video aims and objectives, budget, payment conditions, time durations and all other details.
Once the video is posted, you just have to sit back and wait for other submissions i.e. wait for videos posted against your post. After that, Zadby staff can either pre-screen the videos in order to filter out submissions based on your commission requirements or just send it directly to you for approval.
Once the process of pre-screening is completed, you can review submissions in order to see which clip best suites your criteria. Based on submissions you can select videos.
Selected videos are monitored by Zadby in order to keep track of the views and calculate the cost owed to producers. All the paper work is done by Zadby including the contract agreements. Zadby pays its producers biweekly.
The concept of Zadby is simple, more the traffic more you will be paid. You can link your work from Facebook, Orkut or any other online community.
You can get reward for all your hard work if you are a dedicated and hard working producer/freelancer. It seems to be an easy way to pay off for your hard work. The best thing about this platform is that, it does not tolerate any irrelevant clips which makes it specific to producers/freelancers community.
