Using videos is always better to get your word across compared to lines of words and that is what Vator is about. The platform is a new business media company and relies on communities to generate content and date. The idea is to enable startups find a voice online where they can share news via videos, texts, etc using the variety of networking tools like Twitter, YouTube, etc to spread their word and bring their ideas to the audience. What it lets you do is let founders pitch in their ideas via videos and has been around for quite some time. I like the idea behind it a lot, just surprised why I never really read about it earlier.
