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Apr 12 2007

Text Link Ads Launches Post Level Text Link Ads

Bilal Hameed 

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Text Link Ads has launched a service called “Post Level text Link Ads“. Post Level Link Ads appear at the bottom of blog posts, and could have a 80 character title and 150 character description. Each post will only have one ad. The ads are currently available only to Wordpress publishers via a new plugin.

Text Link Ads originally started with Textual Ads on sites or blogs. They offer publishers a share of 50% of the sale price of each text link ad sold off their site, this to me is too much of cut and I would like to see it something around 30-70 with publishers getting 70% of the revenue. As feeds become more and more popular TLA started offering Feedvertising, in which ads are embedded at the bottom of every post in your feed.

TLA will now be competing with Feedburner who also serve ad at the bottom of the first post, but the overlap is not complete since TLA´s ads would be served on the bottom of each post.

Test Link Ads was acquired by MediaWhiz last year, which has also recently launched Auction Ads with ShoeMoney Media.

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