Microsoft is desperately obsessed about beating Google in the game and Google on the other hand is carefree. Rather giving Bing, Microsoft’s latest attempt to take Search by storm, a push with promotion. There have been reports of sponsored links of Bing appearing in Google Search results as well as those at Yahoo. Now we all know that Microsoft has spent pocket loads (definitely not boatloads that Yahoo demands for a search deal) to advertise the launch of Bing. But what’s the point? The moment you click this ad, which appears above the first result, you are taken to a page that’s still blank. I Bing is so much customizable that you can grab a board marker and type both search and enter results that you have always wanted to appear. That’s how you can make decisions intelligently.. perhaps?
Tag Archive: yahoo
Just as I had thought, reports of Yahoo CEO, Carol Bartz meeting with Steve Ballmer, Microsoft‘s CEO have erupted once again. Now this isn’t new and we all know where all this usually ends. So what exactly are they going to discuss? Perhaps talking about signing up a deal that might give Carol Bartz’s Yahoo boatloads of money. We all know that both have exactly what the other offers, Microsoft the cash and Yahoo, the data (as Bartz said). But is this really going to turn out positive? I mean what exactly is Microsoft going to do, especially now when it is to initiate another search engine, Bing. Whatever way this ends, one thing is for sure that blogs will be reporting about Microsoft/Yahoo more often.
More often every news associated to Yahoo sounds more like a tale of a kingdom in the ancient past that has lost its position of glory and continues its struggle to rise up again. Yahoo is doing exactly that or at least trying to sound focused at winning back what it has lost. Carol Bartz, Yahoo’s current CEO did the same yesterday, stating that she is open to initiate (a billionth time in less than a year) the talks of a search deal with Microsoft. What’s her condition? Only if Microsoft or any other interested party is ready to pay a sky high amount in cash. I will rather take the term Boatload of money as she stated as it defines what was actually running in her mind. I appreciate her determination; which is to pull Yahoo out of fire that continues to melt away its execs and putting a halt to many of its entities.
Both Microsoft and Yahoo have what each needs. Microsoft has got all the cash Yahoo needs and Yahoo has the data which Microsoft badly needs to make a break through of some sort with its desperate moves to compete Google in Search. But chances of a home run over a full buyout are still slim (I am avoiding being pessimistic here).
While everyone else continues to prosper, Yahoo continues losing its key execs. Today it waved goodbye to its VP of consumer Platforms Group, Satish Menon. Satish plans to use his years of experience for the good of online education industry. The other departure was of Scott Guthrie, Yahoo’s EVP of publishing who has resigned from his designation to pursue another opportunity. It barely surprises one, especially after the planned re-org after Bartz took charge as Yahoo’s CEO. One can only wish the once blooming company best of luck as it continues to decay and rediscover its past position of glory.
Yahoo appears to be a bit too obsessed with the iPhone all of a sudden. yesterday we reported that Yahoo stated that it will focus only on its app for the iPhone and today it has added voice search. While obsession can be the right word, it also shows that Yahoo has taken the step to reciprocate that of Google when it integrated the same to its iPhone app earlier. While it’s good to have more features coming from the company’s side, I guess voice search still has to go a long a way before it actually begins to be effective (accurate), which doesn’t appear so, at least from the tests put up here.