There you go, I thought Facebook will be the only one being infected by Zynga. Sadly that is not happening as the lead developer of Facebook Apps, like Farmville and many other Ville has shook hands with MSN Games. The result? Well all those Farmville addicts will now be able to play the game via the Games on MSN. More importantly each of these users will be able to connect to the existing 75 million users with the help of Facebook Connect. Bizarre!
While I might be hating all this and to be honest I am maxed out on hate, what’s worth noting here is the fact that with this partnership, the apps destined for Facebook will now have a channel to spread outside the social network. And those will include almost every brand on the Web, including the likes of Yahoo and perhaps even Google. And that’s just Zynga making the jump and the rest are all eager to follow the bandwagon. All this might very well be the result of Microsoft’s ever increasing love for Facebook and plan to work with it in a much closely knit manner, perhaps that way it could monetize the gaming aspect to its own advantage without burdening Facebook with the worry of monetizing content.
