Tag Archive: Deals
Tivo is partnering with Quantcast to make things a bit easier for advertisers. How? Well with this partnership Tivo will be combining real time stats on TV viewing along with the users activity on the Web giving advertisers a much needed statistics to decide what product to put out to the audience. In short this would help analyze the relation between the Internet and the television for publishers. This will also prove or rather help publishers get an idea what amount of the audience sticks to the traditional TV viewership and how much of it has been taken away by the online streaming video.
Worldwide provider of local and toll free phone numbers, Voxbone has made another important partnership, this time with Nimbuzz. Nimbuzz is a mobile social messenger that combines instant messaging , geo presence and VoIP via its app. This is going to give Voxbone a better reach to more than 750,000 signups that Nimbuzz receives every month in more than 200 countries. Nimbuzz would extend its service to users by enabling them to make voice calls on all its IM clients.
More often every news associated to Yahoo sounds more like a tale of a kingdom in the ancient past that has lost its position of glory and continues its struggle to rise up again. Yahoo is doing exactly that or at least trying to sound focused at winning back what it has lost. Carol Bartz, Yahoo’s current CEO did the same yesterday, stating that she is open to initiate (a billionth time in less than a year) the talks of a search deal with Microsoft. What’s her condition? Only if Microsoft or any other interested party is ready to pay a sky high amount in cash. I will rather take the term Boatload of money as she stated as it defines what was actually running in her mind. I appreciate her determination; which is to pull Yahoo out of fire that continues to melt away its execs and putting a halt to many of its entities.
Both Microsoft and Yahoo have what each needs. Microsoft has got all the cash Yahoo needs and Yahoo has the data which Microsoft badly needs to make a break through of some sort with its desperate moves to compete Google in Search. But chances of a home run over a full buyout are still slim (I am avoiding being pessimistic here).
