After all sorts of troubles crashing in on Sony from every possible direction, Sony Ericsson has not been allowed to use the PlayStation brand name for its PSP phone. Reports state that Sony would only allow for such branding when it produces cell phones independently; which means it will end up its partnership with Ericsson for this. There hasn’t been much regarding the matter from Sony officials, but a spokeswoman stated:
In the past, we have been keen that our product proposition lives up to brand promise, and we feel at the moment the technical specs are not high enough to put such a prestigious brand on a phone.
nice
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