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Automattic, the parent company of WordPress, is easing up ad restrictions that enabled users with paid accounts by letting those with free accounts to run ads as well. However these ads are SocialVibe widgets which means all revenue generated will go to community organization and charity works. With the current deal, bloggers will now be able to signup at SocialVibe to use its widget and embed it on their blog. Users can start bagging revenue once readers on their blog interact with the ad units and bloggers can choose from over 30 causes to which the donations be made.