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Search Engine Optimization software creator, Marin Software has raised $13 million in Series C round of funding. The funding came from Benchmark Capital, Amicus Capital, Focus Ventures and was led by DAG Ventures. This adds to the $7.25 million it raised in Series B last year. The company provides browser based applications to assist advertisers with paid ad campaigns on various search engines that include Google, etc. It has a list of customers who spend quite a bit of cash for such campaigns.