Online advertising and content monetization platform, Peer39 is making things easier for publishers with the release of a dashboard for its clients. This would cater to the information needs for sales teams and execs by providing them breakdown of stats, suggestions and predictions about various categories of content to match relevant ads. For example the Executive tab summarizes the performance of numerous categories in the form of pie charts that helps the team see how each category is doing. There are numerous other features that provide in depth analyses about each campaign, breaking them down into conversions, volumes and clicks, which in turn helps in predicting how a particular campaign would do. All this would give a better understanding of the platform and to take maximum advantage of what it is capable of.
