Lets face it, December 31st and January 1st are the two days when all of mostly go to celebrate out attending events and social gatherings, and in today’s tech era almost all of the invitations are handled by event websites such as MyPunchbowl and Evite, and this is what precisely happened, due to the heavy load put upon by “Invitation Cum Party Goers”, the site was unable to handle requests and people getting confused where to find party info.
And what’s better than your competition going tossups, you gain the advantage and that’s what MyPunchBowl really did (Captivate The Moment), resulting in a rather unpredictable spike in traffic, thus stealing the crown of a fully automated event management site.
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