socialgamingnetwork Facebook virtual pet game maker ‘(fluff)Friends’ acquired by ‘Social Gaming Network’(fluff)Friends, a virtual pet game maker on Facebook, has been acquired by the Palo Alto, California based Social Gaming Network. The later has been in competition with Zynga to rule on the social network’s games. Also Social Gaming Network has been on an acquisitions run, bringing in small game developers who can launch their applications on the social network.

With (fluff)Friends game, users can choose from several virtual pets and adopt them, compete in order to earn virtual revenue, interact with friend’s pets, create customized surroundings with virtual gold and much more. Also the pet owners can give away the items they have earlier purchased.

Tremendous amount of growth has been seen since January this year as the revenue on each spender has risen 192% and per transaction spend is increased 143%.

The game which was developed by Google’s engineer Mike Sego and launched last year, has around one million active users per month. Social Gaming Network on the other hand has raised investments in the month of May from GreyLock Partners and Founders fund, and in July from  Bezo’s Expeditions. Games from Social Gaming Network have attracted more than a billion page views and almost 1.1 million active users from different social networks such as Facebook, Bebo, hi5, etc., visit it every day.

The terms and conditions of the deal are yet to be disclosed.

Social Gaming Network company profile provided by TradeVibes

 

Facebook company profile provided by TradeVibes