Memology is a new product coming in from Facebook and I am just confused a bit, why? Well isn’t it something like the Trends we have on Twitter? Not much surprising given that the social network is already taking initiatives to become more of a Twitter. Sorry if it hurts out Facebook fan.
Coming over to Memology, the product keeps track on the trending status updates across the social network. Memology would simply keep a check on what is most talked about in the status based on the topics and then divided into numerous categories as put out in the chart. It was interesting to note that the Applications across the network remain the most talked about in the statuses and the obvious lead on it were Farmville, which is by no means surprising to me. Primarily because the applications usually auto post status updates on user walls. The second most talked about was FML; and I have no idea what that stands for.
Those status updates and the analyses of each with Memology is more than useful. Firstly it gives you an idea what users love to talk most about and can very well be used to determine how the status updates vary over the numerous days of week. Plus the other interesting thing it can be helpful is determining what language users primarily use and the analyses itself states that users mostly have status updates in English, which is surprising given that two third of its population of 350 Million users does not have English as their first language. The social network also compiled the list of fifteen most popular terms and if I am not wrong here, FML most probably stands for F*** My Life, I am not sure why many users would be so harsh on themselves.
Over all the entire concept of Memology sounds pretty useful and I bet experts with Social Media ad brand strategists will utilize it to their advantage. I am sure on this, I mean it gives me a clear idea on what exactly to develop or work on when it comes to Facebook.



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