Ads on social networks will see an estimated $1.3 billion (10.2%) increase in spendings in 2009 as eMarketer puts out the numbers. This is lower than the $1.8 billion it has earlier thought of, but given the current recession any boost is more than welcome. The lowered expectations have resulted from the fact that the major online ad markets in the form of MySpace and Facebook have fallen down on estimates.

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