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I am not sure how many of us do click on ads on various sites (at least I don’t)? But even if chances are down to zero, putting up something interesting in the ad space might just have hits flooding in. Currently, Digg’s home page is all about the trailer for the upcoming Star Trek movie. I felt an urge to check it out and it just doesn’t have that true Star Trek sense. Coming back to it being advertised on Digg and aren’t they making it easier for the visitors by saving them time with those ads at spots. The ad publishers are desperate to tap out the entire budget in film making using clicks on these ads.