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If ever your cell phone is misplaced nearby or you find yourself in a condition where you are stuck with a person you don’t like, what is the best thing that can get you out of that situation? A call, right? Who cares about the caller in that situation but if you get a call, you can certainly get yourself out of that miserable condition. This is where ‘findyaphone’ helps you out.

The Australia based startup is an online service that helps you get calls. You can describe these calls as hoax, reminders, wake up calls or anything else according to your need.

The service can be used in several ways. You can use the service:

• to get reminders.
• to test your cell phone.
• as an alarm and use it to get wake up calls.
• when you can’t find your cell phone but know its nearby.
• when you are stuck with people you don’t like and need an excuse to leave.

In the advance settings, you can set the month, date, year, time and minute to call. You can set the number of calls and also specifying the gap between them which is 60/120 seconds. You can have as many as 5 calls in a day. The service is currently available in Australia only. According to the company, other countries will be included soon.

Although the layout of the website is very simple and the colours used are making it look elegant, the service doesn’t seem much fascinating due to lack of several features. They can improve the service by making it available in as much countries as possible, this will increase the number of audience. Secondly, only getting calls is not good enough to compete with others, so they can include other features such as SMS. The website is also lacking information regarding the company (no ‘about us’ section).

To improve further, they can add the feature of playing specific recordings, a feature which is available in similar service Getmooh. The input of the recording can be taken from users in the form of text. Also an option can be given which will allow those recordings to be played in several voices including user’s own voice. Interesting features like these will attract users and increase the popularity of the startup.

The potential is there, but until they add some cool features, they are less likely to get popular.