Our comments and trackback policy You Link We Follow, You Comment We Promote

Criteo has launched a blog widget called Autoroll, that automatically generates blog roll for your blog. The blogroll is generated based upon the content of your blog and the affinity of your reader´s.

All a blog owner has to do is include an embed code in the sidebar of his blog. Criteo´s Recommendation Engine then compute´s a relative affinity of all blogs with your blog and will automatically display Top 10 unique blog links inside the widget. The reader´s information is stored in a cookie on his computer, so readers won’t have to do anything and the process just works seemlessly.

The more blogs embrace this widget, the more targeted would be the traffic that they send to each other. The service also provides blog owners with a reporting module that displays statistics on impressions and click through rates to and from your blog. Sign up process is really a breeze and just require the Blog URL and Title.

See below the Blogroll generated by Criteo for this blog.