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Comscore came out ranking the Search Engines for the US market. According to the report there were a total of 11.8 billion searches plus Google getting a slight push forward with 0.4% points. There shouldn’t be any surprise in the reporting that put Google at the top, however the number 2 and 3 search engines, Yahoo and Microsoft fell don by 0.4 % (Yahoo) and 0.3 % (Microsoft).
Those stats reveal that out of the total 11.3 billion searches in the US alone, Google handled 7.3 billion of those requests. Those were stats based on the core searches alone, Comscore also put out the expanded results that based searches on the various properties that generate search traffic. Google clinched the top spot (no surprise) extending its search traffic to 9.9 billion giving it an overall rise of 4% compared to the previous month.
What is worth taking a note for other search platforms is the staggering difference in traffics each generates compared to Google. Now this takes me back to the days when Microsoft was so eager having a deal with Yahoo in a bid to rise against Google but even if both were to merge they still would have generated half the traffic combined compared to what Google generates ‘alone’.
