Our comments and trackback policy You Link We Follow, You Comment We Promote

Blockbuster has an additional feature for its users now – the site is offering video downloads through a partnership with Sonic Solutions. Blockbuster is trying to keep head-to-head rival Netflix and through this announcement hopes to gain more viewership. The move will offer users access to its video library, more than 10,000 movies (for rent and sale) via various portable devices. Blockbuster’s CEO, Jim Keyes stated:

Blockbuster is a ubiquitous entertainment presence in the physical world. Through this alliance with Sonic, we plan to become a ubiquitous presence in the digital world as well.

Our goal is to offer consumers the most digital content, the most accessibility, via the most devices, both in and out of home.