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Apple’s iPhone is in the news again – though this time in a different scenario altogether. Apple Inc. is the target of a lawsuit filed by EMG Technology LLC. This came as – the lawsuit claims – the iPhone infringing a patent filed by Los Angeles real estate developer Elliot Gottfurcht, and two co-inventors.

The claim accuses Apple Inc. of its product using a technology that enables it to navigate and display some sites designed for small phone screens which in turn infringes on a patent obtained by Gottfurcht and his co-inventors (assigned to EMG) last month. Though this brings light on other phones following the same path, so why only Apple? To which Gottfurcht’s lawyer Stanley Gibson had to say:

"We haven’t looked at anything other than the iPhone.

That was the device that we looked at. Obviously it’s very popular."

Woah! Nice comment there Gibson, that explains it all.