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After putting down all rumors associated with selling Bebo, AOL appears to be more concerned about the audience than profits. AOL has been in disarray for a long time but the management at AOL thinks the social network has just the right ingredients to score big in the current market, despite losses. President Joanna Shields, was very optimistic about results coming out positive in an interview to PaidContent, highlighting various aspects that leading social networks like FriendFeed and Facebook lack:
FriendFeed is a good product and they’re on the right track but they don’t have a network behind it. Facebook is only feeds from your Facebook friends.
Sounds quite justified, I mean anyone can receive feeds from any network right on their AIM client. Bebo may not turn to be a massive profiting business for AOL but given its vast demographic reach, it can in time perform as Shields anticipates.

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