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Lookery’s ad network was acquired by Adknowledge - the company announced today. The acquisition amount was kept under covers, though the data network of Lookery will remain with them. Adknowledge, a Kansas City-based provider of behavioral online ad solutions, also acquired Adonomics recently, increasing its advertiser base, and suite of publisher tools.
Dwayne Lafleur, G.M. of Social Advertising at Adknowledge states:
“We thought it made sense to own those relationships so that we can better serve publishers and better utilize our technology to improve their earnings.”
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Drop by http://www.lookery.com to start uncovering your sites great audience data.
Rex