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A recent survey by Leichtman Research Group has revealed that 18% of the HDTV owners think that they are watching HD shows when actually they are not. The survey was carried out through a telephone on 1,302 adults aged above 18. Here are some of the findings of the survey:
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Combined, 38% of HD owners say that replacing an old/broken set or wanting to buy a new TV set was the most important reason for getting their HDTV – compared to 22% citing picture quality, and 7% the quality of HD programming or the number of HD channels.
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44% with annual household incomes over $50,000 have an HDTV compared to 20% with annual household incomes under $50,000.
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33% of HDTV owners have more than one HDTV set, and 25% are likely to get another HDTV set in the next year.
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9% of HD owners say that they switched multi-channel video providers when they purchased their HDTV .
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42% of HDTV owners say that they were told how to receive HD programming when they purchased their set.
